Features

Analytics for the
modern brand on Shopify

Lifecycle journey

Nurture customers across active, at-risk or churned. Optimize marketing ROI by targeting customers with the most potential.

Executive summary

Monitor your business at a glance, with 14+ metrics such as AOV, ARPU, Repeat customers %, and Churn.

Powerful segmentation

Access 30+ automated customer segments such as Top spenders, Most likely to churn, and Active loyals. Build your own with custom definitions.

Customer cohorts

Follow each cohort of new customers from their first purchase to month 12. Review 30/60/90/180 day revenue and identify 1st order dropoff rate.

Email campaign ROI

Analyze email campaign performance including open rate, click rate, conversions, and revenue for 1-day and 7-day periods.

Product cross-sells & combos

Discover commonly purchased product combos for upsell and cross-sell opportunities.

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Excutive summary

Executive style summary of key metrics across your funnel stages. Monitor your business at a glance with over 14 metrics such as AOV, ARPU, repeat customers rate, and customer churn rate. Filter across time periods and customer segments to see how your key metrics change.

Product Journey & Product Relations

Access advanced product insights which visually showcase what your customers are buying and what they are likely to buy. Product journey is an interactive discovery tool for understanding what your customers bought on their 1st, 2nd, and 3rd order. Product relations helps you find cross-sell opportunities for any of your products, with a one-click solution to get your best combination.

Purchase Timing Reports

Take the guesswork out of your email marketing campaigns and flows. Our app does the heavy lifting so you don’t have to. Leverage historical data to target customers when they are most active and likely to purchase again, and know when to increase the urgency of your marketing messaging when they are most likely to churn. At the click of a button you can see the Purchase Timings for any date range and understand buying behaviors for your store.

30+ Powerful Prebuilt Segments

From the minute you load our app, we’re ready to help you scale with 30+ prebuilt customer segments. Access segments like Top spenders or Most likely to churn to target MVPs and win back churned customers. Or create your own custom segments with our powerful filtering option. Build campaigns by segment to increase conversions.

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Integrations

Sync Segments directly
into your marketing channels

Easily plug and play our customer segments into channels like Klaviyo, Google, and Facebook.

Segmenting on first party data
has never been easier.

Sign up for a 2-week trial with no commitments.

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