Discover which customers only buy when there is a promo using the Segments App
❓ We use a large number of discounts and we are trying to understand: do we have customers that only buy when there’s a promo?
1. Open the Segments app and go to Segment Builder.
2. Click on add filter and select Discount code = not empty.
3. Click on Apply filters.
4. Review the metrics for this segment and click on save segment.
1. Open the Segment Builder.
2. Click on add filter and select Discount code = empty.
Note: It’s possible that they still bought on discount but not using any promo codes, for example, if you make a store-level sale and everything was discounted.
3. Click on Apply filters.
4. Review the metrics for this segment and click on save segment.
🤔 What to do with this data?
Want to learn more about Segments and how our 30+ prebuilt customer segments, lifecycle grid and product journey maps can help drive long term, sustainable growth for your Shopify store? Try it free today
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