"Using Segments has helped increase our reporting abilities and reduce the amount of manual time our team needed to spend each week reporting key metrics to clients."
At Woolman, we enhance commerce through speed and convenience, building and maintaining the most flexible solutions for our clients, so that no company will be afraid to take their next step forward. From concept to conversion, we kick complexity to the curb and build Shopify stores that your customers will love. We’re here to help our clients every step of the way.
Working with the largest Shopify Plus stores across Europe, the Woolman team were looking for a Shopify app that would integrate seamlessly with their clients Shopify data and take away the tedious hours spent manually calculating key metrics like Customer Lifetime Value, Order frequency, and other important metrics.
The Woolman team trialled a number of data analytics apps and settled on Segments by Tresl after a thorough selection process.
According to Lead Growth Hacker, Mikko Rekola, Segments demonstrated an ability to easily extract and transform Shopify data into meaningful actionable insights that have saved the Woolman team countless hours each week and most importantly surfaced key customer insights in an easy to understand, actionable manner.
For the Woolman team Segments was set apart,
Lastly, the ability to sync segments directly to Klaviyo, Facebook, Google Ads and Omnisend has helped our performance marketing teams develop a seamless cross channel media plan for our clients.