All FAQ

What are the top purchased products after sending a campaign?

(This feature currently supports Klaviyo email campaigns only.)

Find out which products were purchased most by customers after receiving your campaign. Great for evaluating offer effectiveness and product-campaign fit.

Where to find it

  1. Go to Campaigns in Segments. Make sure your Klaviyo account is connected.
  2. Select a campaign from the list.
  3. In the “Top purchased products” section, view the product breakdown.

Tip

  • Use top-performing products in follow-up campaigns, upsell flows, or product spotlight emails.
  • Look for patterns—are some products consistently converting across different campaigns?

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