2023 BFCM special
Features
AI-powered segmentation
Improve marketing efficiency with AI powered segmentation and audience sync
Shopper insights
Interactive tool to uncover key insights buried in your data
Powerful analytics
Measure performance with analytics and reports
Company
About Tresl
Discover our core values and meet our data science team
Blog
Explore our blog posts and enhance your ecommerce growth
Partner
Uncover revenue opportunities by teaming up with Tresl Segments
If you’re struggling to improve your marketing campaigns and acquire the right customers, then read about cohort analysis, why it’s important and how to use it to grow your online store.
Customer Segmentation: 30+ prebuilt segments that help you convert
Sync our 30+ pre built segments to increase revenue and engagement on your Shopify store
What is A Good Shopify Score?
As a Shopify merchant, there are two words you’ll often hear that can make or break your entire store, “site speed.”
Customer Segmentation: Segmenting customers based on engagement
Segmenting your customers based on engagement. What are the key metrics to base segments on?
Customer Segmentation: An introduction and the importance of segmenting your customers
Customer segments - your secret marketing tactic to increase revenue and always send the right marketing message to the right customer.
Feature Announcement: Facebook audiences sync
Directly sync your favorite Segments audiences to supercharge your Facebook marketing
3 customer retention strategies to build to increase your store’s long term revenue
Leverage our 3 customer retention strategies to grow your store revenue and keep your customers coming back to repurchase your products.
Feature Announcement: Product Journey Report Update
Increase repeat sales by analyzing what new customers bought next
Increase customer retention via email marketing with these 5 easy-to-follow tips
Email marketing and customer retention go hand in hand and with our 5 easy to implement tips your store revenue is sure to accelerate.
3 ways to increase your store's Average Order Value
Check out how industry leading ecommerce stores are consistently increasing their Average Order Value.
Celebrating 2 years on Shopify with Segments 2.0
With the launch of Segments 2.0, we are excited to take your Shopify customer segmentation and ecommerce marketing to the next level. Read on to find out what’s new in Segments 2.0!
Using Segments to supercharge your email marketing campaigns
Supercharge your email marketing with data driven analytics from Segments. Here’s 3 easy and actionable ways to boost revenue.
Get the Boss Onboard. Make selling Segments Easier.
Love Segments? Need to convince the boss? Here’s a few tips to get the boss over the line.
How to Use Shopify Analytics to Grow Your Online Store
Learn how to use Shopify Analytics to make more money from your Shopify store. Analyze your sales, products, customers & marketing with Shopify Reports.
The five most valuable segments for your ecommerce store
Marketers who use segmented campaigns see up to a 760% increase in revenue!
Crossing Your Data Science Chasm
An analytics roadmap for growth.
Segments: 1 Year
A recap of our 1 year anniversary on the Shopify App Store and some of our key learnings
Customer Lifetime Value
In this post, we will guide you through a simple and effective way to calculate Customer Lifetime Value that doesn’t require any fancy modeling or machine learning.
Ecom Data Series: What is in Shopify product data?
Shopify invested in making data simple for merchants. But what exactly is in their product data?
Ecom Data Series: What is in Shopify order data?
Shopify invested in making data simple for merchants. But what exactly is in their order data?
Ecom Data Series: What is demand forecasting?
Understanding of past events to predict future sales is fundamental to retail and ecommerce operation optimization.
Segments year 4 review
John, co-founder and CEO of Tresl Segments, shares a 2023 recap as well as an exciting roadmap for 2024. In this personal letter, John highlights Tresl'scommitment to simplifying segmentation and enhancing personalization through Generative AI.
Introducing FilterGPT: AI-driven customer segmentation
Discover FilterGPT, our AI-powered tool designed to help you easily build customer segments. With its natural language interface, you can create targeted segments without the need for complex filters.
Segments year 3 review
With 2022 wrapping up, we are thrilled to share the progress we’ve made as a company. It has been an exciting and challenging year, but through it all, we've learned a lot and achieved some incredible milestones.
DTC & Data: Democratizing data science for digital brands with Data CRM
In this article, we’ll cover data and the ecommerce industry, why data is so difficult to get right, and the pain points of a CDP as a data solution.
Reviewing and Improving your Klaviyo Metrics using Segments
Review your email signups and metrics alongside your Shopify metrics, and monitor the changes in your Klaviyo metrics with a time series
BFCM Performance Metrics Every DTC Marketer Should Know for 2023
Elevate your 2023 BFCM strategy with must-know performance metrics. Tailored for DTC marketers, gain exclusive access to Direct-to-Consumer trends and BFCM planning insights
Can celebrity co-branding drive repeat purchases?
Discover how to use Segments to measure the performance of your celebrity-branded products. Answer questions like: are these customers coming back to buy again? If so, what else did they buy?
Behavioral Segmentation Examples to Guide Your Strategy
See what behavioral segmentation looks like in action, and find out how you can leverage behavioral data for your ecom business.
6 Ways to use Cohort Analysis to Grow Your Ecommerce Brand
From the Expert's Desk: 4 Trends Reshaping E-commerce in 2024 (and What I'm Doing Right Now)
4 major trends are seriously impacting DTC e-commerce in 2024. Learn what they are and how to future proof your store.
From the Expert’s Desk: Closing out the year strong, reflections on BFCM, and 2024 planning by George Sylvain
Discover key strategies from e-commerce expert George Sylvain for a strong year-end close and robust planning for 2024. From analyzing top-performing ads to segmenting new customers, gain actionable advice for sustained profitability.