2023 BFCM special
Features
AI-powered segmentation
Improve marketing efficiency with AI powered segmentation and audience sync
Shopper insights
Interactive tool to uncover key insights buried in your data
Powerful analytics
Measure performance with analytics and reports
Company
About Tresl
Discover our core values and meet our data science team
Blog
Explore our blog posts and enhance your ecommerce growth
Partner
Uncover revenue opportunities by teaming up with Tresl Segments
If you’re struggling to improve your marketing campaigns and acquire the right customers, then read about cohort analysis, why it’s important and how to use it to grow your online store.
Gross Profit Margin | Tresl
Knowing your gross profit can help make your business more efficient. Learn how to calculate it here.
Integrating Postscript and Segments
Learn how to connect your Postscript SMS app with Segments. Advanced customer segmentation across your SMS program made easy with Tresl Segments.
6 Ways to use Cohort Analysis to Grow Your Ecommerce Brand
Segments year 2 review
At Segments, our vision is to help our customers thrive with data by making it human. We made significant strides this year, from growing our team to developing new features & integrations to becoming a certified analytics partner of Shopify.
RFM Analysis for Customer Segmentation: Ecommerce Guide
Find your most profitable customers with Recency, Frequency, and Monetary Value (RFM) analysis. We identify the best segments to target and show you how with examples and case studies.
Black Friday / Cyber Monday (BFCM 2021) data analysis & recap
Our data scientists unpack sales uplifts, best performing payment types, and whether discounts really drove sales
We’re officially a certified Shopify Plus App! 🙌
We’ve made it! Segments by Tresl is officially a certified Shopify Plus app. It’s been 2 long years of hard work and we’re just getting started 😎
5 Segmentation Strategies For Black Friday & Cyber Monday (BFCM)
Amplify your email revenue this holiday season with data-driven segmentation strategies.
Secret to crushing BFCM this year. Learn from our analysis of millions of Shopify orders.
As ecommerce brands experience a slowdown in sales this year vs 2020, it’s critical to get the next few months right. To help crush BFCM, we’ve analyzed millions of orders across our customers to reveal key insights that can help you accelerate your 2021 holiday marketing strategy.
Win More Holiday 2021 Customers By Leveraging Your Shopify 1st Party Data
Listen to our founder and CEO, John Chao, share more about data-driven marketing strategies and customer segmentation tips for the upcoming Holiday 2021 season on our favorite podcast eCommerce Fastlane!
Customer Segmentation Models | Tresl
Learn how to use customer segmentation to understand your customers and grow your business with these examples and case studies.
General Analytics Principles Series: What is Cohort Analysis for ecommerce?
Part 1 of our General Analytics Principles (GAP) Series, where we'll cover all the data analytics you need to know for your ecommerce brand.
Feature Announcement: Google Ads sync
Directly sync your favorite Segments audiences to supercharge your Google Ads marketing and increase your ROAS
Customer Retention Strategies | Tresl
Learn how to increase your customer retention with these strategies, examples and case studies for your online store.
What is customer churn? 3 effective strategies to reduce it
Learn how to reduce your customer churn rate with these strategies, examples and case studies for your online store.
Smart Segments: The Future of Email Marketing
Understand & predict customer behavior to improve your marketing flows, identify buying trends, and boost revenue.
How to calculate and increase Customer Lifetime Value (CLV)
Learn how to work out and increase Customer Lifetime Value (CLV) for your online store, with examples and case studies.
Feature Announcement: Product Relations
Supercharge your cross sell email marketing and digital advertising tactics with our new product relations feature. Available on all our Growth+ plans
👉 Beyond thrilled to be a Shopify Staff Picked app (again!) 👈
For the second time in 2 years, Segments has been picked as a Shopify staff pick #grateful #shopify
Exploring customer retention with loyalty programs
Explore loyalty programs as a tactic to grow your stores customer lifetime value and deliver long term growth
Feature announcement: Reports
Create reports using Segments 3.0 and share top insights with your team
New integration: Shopify customer tags
Sync your favorite segments as customer tags back to Shopify and integrate Segments with every other app in the ecosystem that can access tags
Increase retention and sales by targeting the right products and replenishment cycles
How to setup your email replenishment strategy through Segments
How to Use Shopify Analytics to Grow Your Online Store
Learn how to use Shopify Analytics to make more money from your Shopify store. Analyze your sales, products, customers & marketing with Shopify Reports.
BFCM Performance Metrics Every DTC Marketer Should Know for 2023
Elevate your 2023 BFCM strategy with must-know performance metrics. Tailored for DTC marketers, gain exclusive access to Direct-to-Consumer trends and BFCM planning insights
Can celebrity co-branding drive repeat purchases?
Discover how to use Segments to measure the performance of your celebrity-branded products. Answer questions like: are these customers coming back to buy again? If so, what else did they buy?
Behavioral Segmentation Examples to Guide Your Strategy
See what behavioral segmentation looks like in action, and find out how you can leverage behavioral data for your ecom business.
The Best BFCM Email Marketing Strategy, Backed by Data Science
Analyzing millions of dollars of sales across last year’s BFCM, Tresl’s team of data scientists bring you key insights for your upcoming holiday marketing strategy. Learn the best BFCM 2022 email marketing strategy, backed by data science.
Who are your discount buyers?
Discover which customers only buy when there is a promo using the Segments App